Join Durga Puja festive celebrations with India by IndiGo campaign

To achieve joyous cheer, India’s leading carrier, IndiGo, kickstarted ‘India by IndiGo’ campaign, a cultural expedition to celebrate the various Indian culture with festivals lined over succeeding few months.The campaign, that began with the colorful competition of Hindu deity Puja, can still unfold vigour and cheerfulness among its customers, with Diwali and xmas in November and GregorianIndiGo is celebrating Hindu deity Puja at six of its stations as well as metropolis, Silchar, Guwahati, Bagdogra, Agartala and Jorhat from Oct twenty one to Oct twenty seven.Mr. William Boulter, Chief industrial Officer, IndiGo aforesaid, 

“The plan behind launching Republic of India by IndiGo campaign was to celebrate the country’s sights, sounds, smells, and flavours - allwe try to unfold cheer and raise spirits for purchasers motion throughout the joyous season, with joyous dances, music, food, motifs and ancient dresses that signify the competition inwe are going to begin celebrations with Hindu deity Puja and continue through Diwali and xmas for our customers as they travel aboard our lean, clean, flying machine”.The festivities can embrace Dhunuchi Dance, Alpona style and Sindoor Khela at the landing field, whereas the workers are going to be wearing ancient Puja garments and boarding gate andinflight announcements are going to be created in Bengali.additionally, special Bengali food menu has been introduced as a part of 6E lunch, which can be obtainable solely on flights from metropolis for travel dates between on twentyThe campaign is being promoted across OOH and activations in these six airports and every one digital channels as well as the web site, social media and emailers.